Companies need a new game plan to get found in search engines and AI chatbots. Free event from MarketingProfs and Search ...

Artificial Intelligence - Catch up on select AI news and developments from the past two weeks or so. Stay in the know.

Like most great CEOs, Mark Parker sought the counsel of some wise mentors when he first took the helm at Nike. One of those mentors happened to be Steve Jobs, who shared the following piece of advice: ...

Discover how AI is transforming PR and marketing by automating repetitive tasks, improving workflows, and freeing teams to ...

Learn why local and trade publications are just as valuable in your PR strategy as national outlets to building trust, ...

Catch up on select AI news and developments from the past week or so: Google launches Gemini 3 and bakes it into search from Day One. Google has unveiled Gemini 3 and immediately wired it into its ...

Advertising & Promotions - What makes digital advertising creative great? Are marketers measuring creative quality against ...

Have you noticed tools like ChatGPT or Gemini don't just list links anymore? They now give you full answers because AI has changed the way people search and find information. Today, when someone asks ...

Reaching out and follow up are the top corporate cliché phrases that people can't stop using in their emails, according to ...

Catch up on select AI news and developments from the past week or so: IBM warns that data silos are slowing enterprise AI adoption. IBM says AI's biggest bottleneck is not model quality but fragmented ...

Consider the job of marketing. Its purpose is to understand the marketplace. That plays itself out in all manner of ways—from segmentation to trade show posters to lead generation. But, at its core, ...

Knowledge workers say email and and chat/messaging are the tools that lead to the most friction and lost time in the workplace. That's according to a survey conducted by Lokalise of 1,000 knowledge ...